From an SEO perspective, the most important things in this section are paragraphs, the H1 heading, and the H2-H6 subheadings. This recommendation may seem naive: it’s 2020, and beheets have long since disappeare as a species.
In fact not quite. At least because there was
Volume at the beginning: when a copywriter is given a task for 10,000 characters, it can be quite difficult to maintain the middle east mobile number list structure. If there is a skeleton of the article (more on that later). Then it is easier for the author to set logical boundaries between blocks of text. But if you have special requirements for subheadings or you nee paragraphs of a strictly specifiesize.Write about this in the technical task. Add a scheme for distributing content on the page (at least an approximate layout).
SEO texts would be just texts if they
Were not nee to promote a site in search. Therefore, it is imperative to insert keywords into them.
As the main points: sometimes queries are ready-made titles. For example, the query “how to make flowers with your own hands” is a field for step-by-step instructions with pictures or videos, and for the query “what fabric is best for b linen” you can write a detaile analysis of fabrics with photos, descriptions of advantages and disadvantages, and so on.
As lexical elements: not all queries are equally informative, but they should still be use. Moreover, the intent of some queries can be difficult to determine.
Draw the copywriter’s attention to what intent nees to be reveale so that there is no nee to rewrite it 50 times. Give specific instructions on how to use a particular request in the text.
Headline
The title is the compass កិច្ចសន្យាកម្រៃជើងសារពាណិជ្ជកម្ម៖ តើវាជាអ្វី និងសម្រាប់អ្វី of the entire article; the main idea of the article is directe precisely by it.
For the final material, it can be reformulat but at the stage of the technical task, formulate it without embellishments and witty triggers: just write what the text should be about.
Uniqueness
Here, of course, there are also plenty be numbers of discussions: should the text show the necessary numbers for uniqueness or change words until the last minute – this is sticking a spoke in your own wheel. After all, if somewhere the same words are already written, then you will have to rewrite them
With more unusual words.
New search engine algorithms also pay less and less attention to uniqueness. BERT analyzes the context of user queries and learns to understand natural language, EAT relies on expertise and content reliability.
Yandex welcome copie materials. Yandex, for example, has a tool call “Original Texts” to secure the status of the original source of a specific article for a platform. And this is not just like that: the uniqueness of SEO texts is still important for search engine marketing.
However, you shouldn’t go to extremes and demand 100% unique articles from copywriters. Set the average bar: from 65-70%. After all, there are always things that can’t be calle by other words (for example, proper names) – there is nothing to replace them with, and you nee to understand this.
