Currently, artificial intelligence has taken a prominent place in our daily lives to the point of replacing certain professions. It is also present in the web sector, in particular to automatically write online texts. Indeed, AI-generated content is a popular topic of discussion on social media, forums and SEO conferences, especially in recent years.
Note that Google has been phone number library penalizing automatically generated content, such as content spinning, if it is used excessively since its creation. This search engine demands quality texts above all.
So what happens if AI can write high-end content? That’s a question that John Mueller, webmaster trends analyst at Google, has partially answered.
What is an automatic writing generator?
An editorial generator is a programming software that produces texts in a few clicks. In the past, this tool was far from producing quality content. But in a few years, experts claim that the artificial intelligence of the future will be able to write almost perfect texts? As perfect as those of a human web editor? Nothing is less certain!
In any case, these programs, even if they evolve from day to day, will never have the finesse of mind of a human being with emotion and sensitivity.
This is what we explained in our 2 articles:
- Machine learning for moderation automation: a poisoned chalice?
- Moderation, social networks, AI… are we facing discrimination from algorithms?
John Mueller’s Opinion on an Essay Generator
During the Google SEO Office-hours, the Google spokesperson was clear: texts written automatically by robots, notified in the “ Google Webmaster Guidelines ”, are penalized by the search engine and are seen as “spam”. John Mueller harvard deusto conversations e-commerce successtrategieën was keen to point out that “automatic online writing is based on programming. As soon as content is produced with the aim of manipulating search results rather than providing added value to the Internet user, Google can take action.”
Google’s Guidelines list several bfb directory violations that should not be committed. But among those related to autocomplete, we can cite:
- The translation of a text by automation software without human intervention.
- Writing a text via an automated process.
- Content spinning which relies on the use of automated synonymy techniques.
So, artificial intelligence or web editor?
It’s written in black and white in Google’s guidelines:
“ Design your pages with people in mind, not search engines. ”
