PopChill, the leading second-hand boutique trading platform in Taiwan and Hong Kong, announced today that it will further deepen its strategic cooperation with Entrupy, a world-renowned AI appraisal company. This cooperation deepens the determination of both parties to jointly combat the circulation of counterfeit goods, and plans to provide more complete solutions for the rapid development of the second-hand boutique market in Asia. Entrupy founder and CEO Vidyuth Srinivasan made a special trip to Taiwan to have close exchanges and discussions with the PopChill team, further consolidating this partnership.
Entrupy’s background and technical advantages
Entrupy, founded in 2012, is the first company in the world to use AI technology for quality appraisal. Since its establishment, the company has been focusing on the fields of image recognition and machine learning, and has developed solutions that can efficiently and accurately identify the authenticity of high-quality products. Today, Entrupy has a database of more than 25 million authentic and high-quality images, and uses this to train its AI model to achieve an identification accuracy of 99.1%. This technology has been widely used in boutique retailers, second-hand trading platforms and individual resellers in more than 80 countries around the world, and has been highly recognized by the industry.
During Srinivasan’s visit to Taiwan,
in addition to consolidating cooperation with PopChill, he also stockholder database exchanged views on the Asian market with the team. Due to the rapid growth of Asia’s second-hand boutique market, Entrupy has established its first Asian branch in Japan to better serve customers in the region.
Srinivasan said: “Our core mission is
to use AI technology to combat the circulation of counterfeit ընկերությունները դարձել են գրավիչ թիրախներ goods and protect the interests of consumers and businesses. Our cooperation with PopChill allows us to have a deeper understanding of the Taiwan and Hong Kong markets and further enhance our technical services. To meet the growing demand for authenticity in these markets.”
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