At Quondos One we are offering free training sessions on SEO, e-commerce, social media, entrepreneurship and content marketing. We have titled them “100 Periscopes in 100 days”. I have already given 3 sessions within the series. You can find the recordings on the Quondos Youtube channel . There are already about 26 talks of 20-40 minutes uploaded. Periscope has a problem Apart from subliminally advertising this action, I want to show you that we already have more than one point of measurement to be able to reach this conclusion: Periscope has a problem . Overall, this free training is being very well received. There is only one thing that is a bit annoying: the constant trolling by some users . I don’t quite understand why the troll phenomenon is so prominent on Periscope, but it’s a fact. In 95% of broadcasts you have some funny guy who is dedicated to annoying people. A typical “conversation” with a troll on Periscope A typical “conversation” with a troll on Periscope I’ve been online for over 10 years now. Someone calling me a “faggot” on Periscope doesn’t phase me. I’ve had worse done to me. What does bother me is that the rest of the audience can also read these messages, which negatively impacts the entire user experience . It’s not enough that trolls can mute themselves and thus block. The damage once they appear is already done. How to solve your troll problem It’s easy to criticize without having a possible solution. To be honest, I don’t have one. The concept behind live broadcasts seems great to me. The way Periscope spreads the word by notifying all your followers is also something that caught my attention and motivated me to use it. You don’t have to build an audience from scratch, but you can take advantage of the following you already have on Twitter. Compared to Facebook Live, I felt it had a competitive advantage as the reach is limited to your friends and in the case of broadcasts from pages there are still many problems. At the moment Facebook, despite the bugs , seems to be the superior option as in my experience there is no troll appearance of this severity. I propose these possible solutions to minimize the troll effect: A possible improvement could be achieved if, instead of giving mass diffusion to all followers, there was a concentration on those who are really interested in that specific topic. For them, the person who starts a Periscope would at least have to choose a category and/or keywords to better describe it. An alternative would be to send a notification only to those who have interacted with or mentioned the person they follow on Twitter in the last 30 days. This way, you could better filter between those who are interested in learning and those who enjoy trolling more. Another way would be for the Periscope organizer to have the possibility of selecting among his followers manually. In this way, very precise targeting could be achieved, although if the person has many followers it will probably take time. Periscope has the potential to dominate the live streaming market if it can get this aspect sorted out. Twitter needs to get its act together otherwise Facebook and YouTube will take over virtually the entire market. By the way, if you are interested in live streaming , take a look at Endirecto.eu . It is a new training course that we launched at Quondos with Professor Jorge Gonzalez, who in Spain is for me one of the leading experts in this discipline.
