Automation allows you to use code directly in HubSpot workflows.
Why do you need data quality automation?
As your business grows, your customer touchpoints multiply, so to maintain a good customer experience throughout the entire process without sacrificing internal efficiency, you need quality automation. These new custom workflow actions will allow your operations team to quickly adapt processes to the constantly evolving needs of your customers.
With custom code actions
You can create workflow or bot actions using JavaScript or teacher database any Node code. This can be used to make API calls, perform SQL queries, model objects… and much more! Here are some examples of what you can do with this feature:
Enrich HubSpot records using third-party data: When a lead fills out a form, HubSpot will query an external database and add that data to the record, creating a task if it merits follow-up.
Automate renewal management
for example, when you close a deal, automatically create a new deal going forward, removing a potential price discount.
Create complex lead scoring properties: You can score your leads how to download and install telegram on your device using the data you have in HubSpot and other applications.
Operations Hub Automation
3. Data quality automation
Forget about endless data cleansing tasks! You can now automatically correct date properties, format names, etc. This will allow your operations team to focus on driving business growth instead of worrying about these tasks.
Why do you need it?
Let’s be clear, the experience you offer your customers depends afb directory largely on how organized and accessible your data is, which is why, as we have told you on several occasions, it is necessary to carry out content audits . However, as your company grows, this action becomes increasingly difficult and you will have to dedicate more time to it. This is where data quality automation comes into play. With this new feature, you can forget about looking at spreadsheets, since your data will be constantly under control.