Call-to-action buttons, carousel images and static images are some of the resources that can be us.
Likewise, the tool allows content to load more quickly, even on slower connections, preventing users from becoming frustrat because they are unable to access it as soon as they want and, consequently, increasing the time spent viewing the ad.
Before even starting to use Canvas, advertisers ne to have a well-defin strategy. Knowing what type of experience will be convey to the public, having creative assets (such as texts, images and videos) at hand and knowing the models offer by the platform is essential.
The tool is very simple and can be easily operat
The ad (whether customiz denmark email list or creat with a ready-made template) must be creat in the ad manager, or through the creative center, if it has already been publish. Always from the Power itor.
When the advertiser already has a publication and wants to associate their Canvas with it, simply:
access the Canvas-creat page composer and photo/video dropdown;
select the option “Create new Canvas” and then “Select a Canvas field”;
select the Canvas to be us from the drop-down menu;
complete
The action and click “Publish
Facebook itself is responsible for measuring numbers and creating short reports on the ad’s performance, serving as a true thermometer so that the advertiser knows, in real time, whether or not their strategy is working (and can take action if not).
The possibilities of Facebook Canvas for advertisers
A tailor-made aero leads tool for this type of audience is essential for both the network and advertisers. Data from Facebook itself shows that 82% of its advertising revenue in 2016 came from ads view on mobile devices .
Canvas offers a different to draw the path that each experience than that of regular ads, even allowing advertisers to see metrics develop for the tool, such as average scrolling and average viewing time.
