Did you know that 44% of B2B clicks go to a home page, not a dedicated landing page?
This is a big problem Deadly Landing because landing page relevance is a key factor in quality score (the biggest factor in determining results and cost).
Sending Deadly Landing paid traffic to an unoptimized landing page is like wolfing down a Big Mac on your way to the gym — you’re sabotaging your efforts and forcing yourself to work twice as hard (or spend twice as much) just to see a paltry return.
But if you can fix these five common landing page mistakes
), you can stop having these problems and start seeing the results you deserve.
Landing Page Mistake : Slow Page Speed
The title? That’s right. The CTA makes sense.
Why buy speed first
Because believe it or not, speed has the biggest impact on landing page performance.
Don’t believe me? I’ve got the data to back you up!
If a page doesn’t load within 5 seconds, 74% of people will exit.
The situation is even worse for e-commerce sites. Just a 3-second delay can cause half of your traffic to bounce. That’s why some of the top Deadly Landing brands load their pages in [less than a second ] !
5 Deadly Landing Page switzerland whatsapp number data Mistakes That Are Ruining Your Website
5 Deadly Landing Page Mistakes That Are Ruining Your Website
Unfortunately, it doesn’t matter how valuable the content a landing page provides if viewers don’t stick around long enough to see it. This is especially true for mobile platforms, which have surpassed desktop in terms of internet usage ( http://www.smartinsights.com/mobile-marketing/mobile-marketing-analytics/mobile-marketing-statistics/ ), and over multiple pages in a single conversion campaign .
Here are some tips for a fast landing page
Test Page Speed
Fire up Pingdom or Google’s PageSpeed Insights tool to get a quick overview of how quickly (or how slowly) your pages load on desktop and mobile. You’ll also get suggestions for specific fixes, like which images need optimization.
5 Deadly Landing Page Mistakes That Are Ruining Your Website
5 Deadly Landing Page Mistakes That Are Ruining Your Website
Organize and optimize agb directory code
The best landing pages are clean and organized. We’ll discuss this more in the next section. But for now, remember that the same thing applies “under the hood” — the source code of the web page.
Clean code, free of extra junk, is the fastest way to achieve fast load times.
This means not overusing 23 smstemplates to use in your healthcare marketing strategy Javascript or Ajax, removing unnecessary Deadly Landing sections and tags, etc. If you must use Javascript, use Varvy’s Javascript Usage tool to make sure you load other content first (per Google’s recommendations ).
