Returns lower the company’s rating on the marketplace. And you certainly don’t need additional overhead costs. Therefore, try to take measures to reduce the number of returns. Publish up-to-date information and photos of products so that the buyer has an objective understanding of the offer.
Record video reviews or at least refer to existing ones.
- Provide detailed, clear and honest special database descriptions of products and services.
- Respond to user questions promptly.
- Do not send items with defects and flaws in the hope that the buyer will not notice.
Of course, it is practically impossible to avoid returns completely during active sales. But it is quite possible to minimize their number.
High rating
All major trading platforms have adopted a system of rating products and sellers on a five-star scale. Buyers leave their reviews and ratings, based on which the average rating of the product card is automatically calculated. The closer this indicator is to the maximum 5 stars, the higher the trust from site visitors and the likelihood of making a purchase.
To maintain a high rating, it is necessary to carefully control the quality of products and provide impeccable service. It is important to avoid defects, mis-sorting of goods and discrepancies with the descriptions on the site. Promptly respond to questions and requests from customers, solve emerging problems – this directly affects customer loyalty and product promotion on marketplaces.
Careful control of residues
An integral part of the process is proper cuidíonn sé seo leis an alga inventory management. Monitor your inventory turnover and replenish your stocks in advance so that you always have the desired products in sufficient quantities. This is especially critical during peak periods and increased demand – customers want to receive their orders as quickly as possible.
Monitor the completeness of the assortment in terms of sizes, models, and color solutions. Offer customers the maximum choice so that they can choose the ideal option for them. Timely replenishment of stocks will help avoid negative reviews.
Paid methods of promotion on marketplaces
Now let’s take a quick look at paid promotion b2b fax lead on marketplaces. We recommend using the methods listed below as a supplement to free ones, not as an alternative to them.
Direct advertising
There are paid services for promotion on marketplaces, and in some cases they are quite effective. Such services usually include:
- promotion of individual products;
- placement of advertising banners in product sections;
- promotion in organic search.
Paid advertising on marketplaces is especially good for new sellers on the site, as well as when adding new products that the audience needs to know about as soon as possible.